72 Hour #FeedCthulhu Feed the Hungry Challenge 2012

“My really favourite meal is the regular old New England turkey dinner, with highly seasoned dressing, cranberry sauce, onions, etc., and mince pie for dessert.”
—H. P. Lovecraft, in a letter to Robert E. Howard, November 1932

Hi, my name is Ross E. Lockhart, and I’m the editor of The Book of Cthulhu and The Book of Cthulhu II, a pair of anthologies collecting more than fifty tales of cosmic horror inspired by the writer H. P. Lovecraft, and written by some of the biggest names in fantastic fiction, including Laird Barron, Elizabeth Bear, Michael Chabon, David Drake, Neil Gaiman, Caitlín R. Kiernan, Fritz Leiber, Thomas Ligotti, Tim Pratt, W. H. Pugmire, Gene Wolfe, and many, many more.

Readers today consider Lovecraft to be one of the greatest American writers of the twentieth century. Literary movements from supernatural horror to magical realism to cosmicism to Bizarro have been influenced by Lovecraft’s body of work and his grandest creation… the Cthulhu Mythos.

H. P. Lovecraft died in 1937 at the age of 46. His decline and early death can be blamed, in part, on poverty and malnutrition.

Thursday is Thanksgiving Day in the United States, a holiday where we celebrate our national prosperity and providence. But people in the United States still go hungry. And hunger sucks. So I have a challenge for you. You have seventy-two hours to make a difference. The clock starts right now, and runs until 11:59 pm PST Saturday, November 24.

During that seventy-two hour period, twenty-five randomly selected people who make a food or monetary donation—no matter how small—to a food charity—this can be a local food bank, church, temple, coven, a bin outside your grocery store, or national hunger relief organization—doesn’t matter, so long as they’re feeding people—those twenty-five people will each get a free e-book of The Book of Cthulhu II via e-mail (ePub or Mobi format). If you were planning to make a food donation anyway, that’s great. If you’ve never done it before, even better. All you have to do to enter is make a donation, then Tweet the following (or share it on Facebook or your blog):

I fed Cthulhu [your donation] to [organization] #FeedCthulhu @lossrockhart

Don’t forget to include the hashtag (#FeedCthulhu) and my Twitter handle (@lossrockhart) so that I can see the post.

I’ll choose and contact the winners through on Sunday, November 25, and arrange to e-mail you your e-book copies of The Book of Cthulhu II.

But there’s more. For three randomly selected entrants I will also send a signed, personalized copy of The Book of Cthulhu II anywhere in the United States. This can be for you, or this can be a gift for a friend, it’s just my way of saying thanks for making a difference.

Please share this with your friends and family. Together, we have the power to change—and strange—the world. #FeedCthulhu and Feed the Hungry this Thanksgiving. And thanks!